EA Green Screen Photo & Video System For Live Events

Circle / EA Games

Fantastic live experience system for EA's top experiential agency.

As part of EA's experiential live events campaign, we produced a green screen digital studio and management system that put visitors 'In the Game'. This system cleverly combines a visitor's photo and video into real-time branded virtual images. The media is shared online for participants to send out through social media channels - providing a unique 360 degree digital marketing experience.

The automated process maximizes the amount of people that can go through the experience and means it can be run by non technical event staff.